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HomeSocial MediaTips on how to Make Cash on TikTok in 2022 (4 Concepts)

Tips on how to Make Cash on TikTok in 2022 (4 Concepts)

Perhaps it’s your entrepreneurial spirit. Perhaps you heard about 20-year-old Addison Rae’s Tesla Mannequin X. Perhaps you bought that “display screen time” notification (the one the place your telephone passive aggressively tells you you’re hooked on the web) and stated, “Hey, may as properly monetize this.”

Nonetheless you bought right here, welcome. Right here’s easy methods to become profitable on TikTok.

TikTok ranks because the sixth most-used social media platform worldwide, with over 1 billion energetic customers as of January 2022. That’s an enormous market.

Many individuals have already found out easy methods to earn cash on TikTok, and a few take into account it a full-time job. Listed here are the most effective methods for earning money on the app.

Are you able to become profitable on TikTok?

The brief reply is: Sure, you can also make cash on TikTok.

However similar to portray an image or figuring out your ex’s ex’s relationship standing, earning money on TikTok requires a little bit creativity. Whereas there are official, app-funded strategies of incomes money (see Technique #4 under), there are many different methods that you could become profitable on the platform—even for those who don’t have a ton of followers.

Just like social media creators energetic on different platforms, many TikTok customers have already reached monetary success by means of the app. And whereas TikTok could appear to be a brand new frontier, the methods you should utilize to become profitable will in all probability look acquainted (try our guides to earning money on Instagram and Youtube).

How a lot do TikTokers make in 2022?

There are a lot of methods to become profitable on TikTok (see under), and the way you go about monetizing your account will decide your earnings.

Model partnerships on TikTok could make you upwards of $80,000. That’s proper — for those who’re a large enough creator (with a big and engaged viewers and a observe document of success on the platform), you should buy an costly automotive along with your earnings from one video.

As for the TikTok Creator Fund, you’ll be able to earn between 2 and 4 cents for each 1,000 views. This implies you may count on $20 to $40 after reaching one million views.

Be taught extra in regards to the TikTok Creator Fund right here.

Who makes essentially the most cash on TikTok?


fav appears to be like from @americaneagle’s back-to-school assortment. store now at! #aepartner #aejeans

♬ authentic sound – Addison Rae

So, blue-sky-wise, a profitable TikTok profile can set you up for all times—however even for those who don’t have tens of millions of followers and billions of likes, you’ll be able to nonetheless use it to become profitable.

4 methods to become profitable on TikTok

Technique 1: Companion with a model you belief

Sponsored content material on TikTok is outlined as content material for which you obtain one thing of worth. That’s the aim, proper? For instance, a model may pay you to make a TikTok video speaking about how nice their soy candles scent, otherwise you may obtain a free skydiving journey in change for posting about it. (Although we’re not recommending taking any free skydiving presents).

And types are very a lot desirous about getting into such paid collaborations. A examine on influencer advertising discovered that in December 2019, 16% of U.S. entrepreneurs deliberate to make use of TikTok for influencer campaigns—however in March 2021, that quantity went as much as 68%. In different phrases, influencer advertising is blowing up on the platform.

social media platforms US marketers are using for influencer marketing

Supply: eMarketer

In keeping with the identical examine from eMarketer, corporations wish to associate with people who’ve a following that is aware of and trusts them, significantly within the context of the COVID-19 pandemic and ongoing social justice actions.

Which brings us to an essential level: don’t hunt down to associate with corporations whose views don’t align with your individual. The best way you have interaction along with your viewers is uniquely yours. Your followers could care about your inspirational soup metaphors or what number of languages you’ll be able to converse or manicure, however they care about your ethics, too.

we are able to’t combat anti-asian racism with anti-black rhetoric and/or ways. we would like and must work collectively. #stopasianhate #unity

♬ authentic sound – Francine Ng

Listed here are some ideas for getting began with sponsored content material:

Solely attain out to manufacturers or organizations you actually love

In case your TikTok is all about your uncooked vegan journey and swiftly you begin posting about your favourite native burger joint, your followers will see proper by means of you. Not solely is that this complicated, nevertheless it additionally makes you appear like a sellout. So, ensure that your sponsored content material aligns along with your common content material.


Enhance your OG KD with the brand new KD Flavour Boosts. Our favorite is Jalapeño 🌶, what’s yours? #KDFlavourBoost @kraftdinnerca

♬ authentic sound – Aileenchristineee

Make a press package on your TikTok account

A press package is sort of a film trailer for your self. It hypes up the entire nice issues about you (and provides manufacturers good causes to work with you) and consists of contact data, photographs, and notable achievements. Make them wish to see what occurs subsequent, bag of popcorn in hand. Web sites like Templatelab provide press package templates free of charge.

Create just a few non-sponsored posts

Manufacturers will wish to see that you’ve got what it takes to drive gross sales to their enterprise. Making a few (non-sponsored) posts chatting up your favourite pair of sneakers will make that elusive specialty sock model extra prone to wish to associate with you.

Use the Branded Content material toggle

Individuals don’t like being deceived—and it seems, apps don’t prefer it both. Tiktok created the Branded Content material toggle to ensure that customers had been being clear. For those who’re creating content material for sponsorships, hit the button (or threat your video being taken down).

Technique 2: Companion with an influencer

That is the reverse of the primary technique. If you’re a longtime enterprise seeking to develop your presence (and become profitable) on TikTok, attain out to an influencer whose content material aligns along with your model.

Fashionista Knowledge Kaye lately partnered with fragrance firm Maison Margiela in this TikTok, and meals blogger Tiffy Chen partnered with Robin Hood (the flour, not the fox) on this one:


Reply to @saraabdel91 4 Substances ONLY, and you can also make the BEST, chewy,Hand-pulled Noodles! Hyperlink in bio. #advert

♬ authentic sound – TIFFY COOKS 🥟

In keeping with this examine by Tomoson, each greenback spent on influencer advertising yielded a mean of $6.50 for the enterprise, with the highest 13% surveyed reporting a return of $20. What’s extra, half of entrepreneurs say the purchasers gained by means of influencer advertising had been increased high quality than prospects introduced in by means of different channels, like e-mail advertising or natural search.

In conclusion: influencers, properly, affect. Successfully. (Even micro-influencers!)

For those who’re within the U.S., you should utilize TikTok Creator Market to search out the appropriate influencer for you. {The marketplace} website connects manufacturers with influencers. Any model can be part of, nevertheless it’s solely accessible for influencers by invitation (for now).

Exterior of the U.S. and TikTok-sanctioned market, seek for hashtags that align with you and what you are promoting (#dentist, #faintinggoats, #thrifting) and scroll by means of the content material. Or, simply discover the app your self, liking the movies you want and ignoring (or hitting “Not ”) on those you don’t. The app will begin exhibiting you what you wish to see. It’s scary good like that.

Take your time scrutinizing every creator’s web page—we’ve all heard the age-old story of the tearful influencer’s non-racism non-apology. Steer clear of problematic TikTokers. It’s 2022.

Technique 3: Use Tiktok to promote your merchandise

For those who’ve already established merchandise, that is the obvious route for moneymaking: create TikToks that showcase your merchandise, together with all the small print that make them distinctive. Be sure to embrace a hyperlink to your store in your bio.

Right here’s a nice instance—trend model Klassy Community exhibits off easy methods to put on a “brami.”


The final one is my favourite! Love how simple it’s! #fashionhack #winterfashion #layeringoutfits #stylingtips #ootd

♬ motive – Ariana Grande & Doja Cat

You can even create your individual, personalised merch, like Italian Greyhound (and proud homosexual icon) Tika the Iggy did. The canine’s proprietor, Thomas Shapiro, sells Tika-branded clothes on-line. Make-up manufacturers like Fenty Magnificence and Cocokind are additionally killing the merch recreation.

Technique 4: Get TikTok’s Creator Fund payouts

That is the app-sanctioned moneymaking methodology we had been speaking about earlier. On July 22, 2020, TikTok introduced their new Creator Fund, pledging to provide $200M U.S. to “encourage those that dream of utilizing their voices and creativity to spark inspirational careers.”

The web—and the world—ate it up, and solely every week later, they introduced that the fund would develop to $1B U.S. by 2023. So how do you get your palms on that candy creator money? The app has just a few containers you need to tick earlier than you’ll be able to apply:

  • Be situated within the US, UK, France, Germany, Spain or Italy
  • Be at the very least 18 years of age
  • Have at the very least 10,000 followers
  • Have at the very least 100,000 video views within the final 30 days
  • Have an account that abides by TikTok Neighborhood Pointers and phrases of service

You may apply for the Creator Fund by means of the app—so long as you’ve gotten TikTok Professional (the most effective issues in life will not be free).

Ideas for getting paid on TikTok

Be genuine

If the massive e book on social media had an ethical, this might be it. And as arduous as it’s to consider that authenticity is essential in our extremely filtered world, web customers crave real content material.


❤️ as soon as upon a time ….

♬ Coming of Age – Blondes

In this 2019 examine, 90% of the 1,590 adults surveyed stated that authenticity is essential on-line, however 51% stated that they consider lower than half of manufacturers create work that resonates as genuine.

So whether or not you’re hopping on a dancing pattern or exhibiting off your crochet frogs, keep true to you. It’s the surest solution to achieve followers you’ll preserve—and hopefully, earn some actual cash.

Be clear

This goes hand in hand with authenticity. The principles round posting sponsored content material and divulging whenever you get free stuff are fairly foggy, nevertheless it’s at all times higher to err on the aspect of warning.

TikTok’s branded content material toggle provides a disclosure for you (#Advert), so ensure you use it when acceptable.


#GIVEAWAY FOLLOW me and @smashboxcosmetics , LIKE this video, and TAG YOUR SQUAD to WIN A FULL SMASHBOX COLLECTION #thesuicidesquadxsmashbox *AD

♬ So This Is the Well-known Suicide Squad – John Murphy

Look to your favourite creators for steering

For those who’re undecided the place to begin, begin scrolling. Odds are, a few of your favourite creators are earning money from TikTok. Try what they’re doing—model offers, selling T-shirts, spelling their Venmo in alphabet soup—and attempt to put those self same methods into motion.

Don’t ditch your common content material

If each single one among your TikToks is sponsored content material or selling one thing, your followers will lose curiosity. You gotta play it cool.

Make-up artist Bretman Rock posts partnerships with Yves Saint Laurent, but in addition humorous video outtakes, his favourite Filipino meals, and naturally, the make-up and trend content material that earned him all of his followers within the first place.


@YSL Magnificence making me excellent even tho I already am. Ft the Touche Éclat pen #yslbeautypartner

♬ authentic sound – bretmanrock

Even massive manufacturers like Ben & Jerry’s put up TikToks presenting their workplace canine’ Halloween costumes. Don’t at all times make it about cash.

Don’t surrender

Making a living on this social community isn’t simple. If it was, we’d all be Addison Rae. (It’s cool to joke about that—she herself acknowledges how many people don’t assume she has an actual job. And he or she does it with the self-assurance of a 20-year-old who makes 5 million {dollars} a 12 months.)

For those who get shut down by one model or influencer, preserve making an attempt. Laborious work pays off—actually.




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