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Measure the affect of your touchdown pages with in-app metrics


Cease the guesswork on the subject of your web site. With newly added Pages metrics proper throughout the dashboard, you possibly can see how many individuals are visiting your pages, and whether or not the content material is compelling sufficient to encourage motion. 

Within the final a number of months, we’ve launched some thrilling updates for ActiveCampaign Pages, enhancing the high-converting web site experiences you’re in a position to create. We’ve added some new templates geared in direction of B2B and Ecommerce use circumstances and utterly revamped the Pages dashboard.

With the brand new dashboard, you possibly can shortly kind and manage your touchdown pages so that you all the time know what expertise your guests are having throughout your web site. And now, you’re in a position to observe a web page’s efficiency from inside the principle dashboard! 

Simply measure the efficiency and affect of a touchdown web page

With in-app Pages metrics, you’re in a position to actually measure how a touchdown web page is performing, and the way your viewers is responding to the content material and name to motion throughout the web page.

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Iterate on touchdown pages that aren’t performing in addition to you’d like, and have a greater view into the kind of content material that drives clicks, type submissions, and extra. What precisely can you observe with these new metrics? Proper now, you possibly can see complete web page views, web page conversions, and the conversion price proper on the principle Pages dashboard, and now we have plans so as to add additional reporting capabilities quickly!

Together with the metrics, we additionally added new standards to the filter and type record. Proceed to remain organized and supply wonderful internet experiences for each customer by specializing in the correct pages that want essentially the most consideration.  

How do you arrange Pages Metrics in your account? 

The perfect half about metrics, is that they’re robotically displayed for any new touchdown pages you create. That’s proper, you don’t should configure something to begin monitoring web page views, conversions and conversion price. In case you have any printed pages previous to March 1, nevertheless, you’ll merely have to navigate to the editor expertise for that touchdown web page, and re-publish or replace the web page. When you do this, the web page will start to trace metrics from that time on. 

You may be questioning what’s tracked inside “Conversions”. Properly, type submissions, button clicks, and hyperlink clicks are all tracked by default if you construct a web page or replace an present web page to activate metrics. Nonetheless, you possibly can simply modify that within the web page editor should you want to not observe any of these in direction of the conversion depend within the dashboard. For Web page Views, this quantity will tally all complete visits, even when these visits are executed by the identical particular person. Conversion Fee is then calculated by complete Visits and Conversion counts. To be taught extra about the right way to arrange or edit the metrics being tracked, take a look at our assist documentation right here

You’re prepared to supply an distinctive web site expertise to your prospects

With the drag-and-drop builder, there’s no have to be a graphic designer. And with the pre-built templates you possibly can spin up a touchdown web page in a matter of moments and get again to specializing in rising your online business and speaking along with your prospects. The perfect half? Touchdown pages contained in the ActiveCampaign platform are backed by the facility of buyer expertise automation. 

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By utilizing ActiveCampaign Pages, you’re not simply constructing an each day web site web page, however a unified, multi-channel expertise that extends throughout every buyer’s full journey. From discovery to conversion, you’re in a position to join the dots throughout all channels and instruments to supply hyper customized, 1:1 content material that’s precisely what your buyer needs to see. 

Wish to be taught extra about how Pages can develop your online business and enhance buyer engagement? Schedule a demo right this moment

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