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Dynamic RSS: Recent Content material From Your Feed on Each Ship


Now you can ship the latest content material in your emails mechanically with the dynamic setting on AWeber’s RSS ingredient.

An RSS feed is a straightforward URL that features updates out of your web site, podcast, YouTube channel, Etsy retailer, and so on. You should use RSS feeds in AWeber to create lists of your latest updates without having to repeat and paste textual content or add photographs.

Now, the RSS ingredient can do one thing even higher — it should replace dynamically (in actual time). Meaning irrespective of once you ship your e-mail, solely the newest info might be included.

Right here’s what modified:

GIF showing the before and after of the RSS feed element in AWeber. After includes a "Dynamic feed" option to display the most recent content when your email is sent.

What’s a dynamic RSS feed?

“Dynamic” (vs “static”) means one thing updates in keeping with pre-set circumstances — on this case, the circumstance is when your e-mail is shipped.

So, earlier than once you added the URL on your static RSS feed, it might pull in the newest posts, movies, or merchandise as of the second you added the RSS feed to your e-mail (or clicked refresh). With a dynamic feed, it pulls in the newest posts, movies, or merchandise as of the precise second you ship the e-mail.

For instance, in case you have revealed a weblog put up between the time you created the e-mail and the time it’s despatched, the brand new weblog put up will nonetheless present up within the e-mail you ship! Cool, huh?

Don’t have your individual RSS feed? Strive utilizing a dynamic RSS feed generator like SnipRSS to create one with content material from different sources that you simply wish to share.

What’s the important distinction between dynamic and static feed updates? Dynamic feeds replace mechanically.

Meaning, one of the simplest ways to make use of them is with campaigns — your automated emails.

So listed below are 3 ways to begin utilizing Dynamic Feeds in the present day.

1. Embrace your latest weblog posts in a welcome e-mail

You need to be sending welcome emails to your new subscribers.

And now you’ll be able to add your latest weblog content material to your welcome emails with none additional work. 

How? Add the dynamic feed ingredient to a number of of your welcome emails, pop in your weblog’s RSS feed, and select what number of posts to indicate (I like to recommend no less than three so your new subscribers can take a look at your stuff).

Right here’s what it might seem like in your emails (new subscribers would all the time see the newest posts out of your weblog):

An example of the AWeber Newsletter including recent blog posts about email marketing.

2. Embrace your latest YouTube movies in a welcome e-mail

Do you create movies on YouTube? Why not ship a welcome e-mail together with your most up-to-date YouTube content material, too?

You possibly can add your YouTube channel URL to the RSS ingredient to carry up your latest video content material. Add your video feed to the identical e-mail as your blogs, or perhaps a distinct welcome e-mail.

Right here’s what your YouTube feed would seem like in an e-mail, once more all the time with probably the most not too long ago revealed movies:

An example of the AWeber Newsletter including the most recent YouTube videos from our channel.

Be aware: Need to embrace only a playlist as a substitute of each video? Add your channel and playlist info to this URL and add it to the feed ingredient:
https://www.youtube.com/feeds/movies.xml?playlist_id=[YOUR PLAYLIST ID HERE]

3. Ship weekly (or month-to-month) Etsy updates in minutes

E mail is understood for making you an common of $38 for each $1 spent. Since your e-mail record is full of people that already know you, such as you, and have perhaps even bought from you, emails are important for brand new Etsy gross sales.

So ship a daily e-mail, both weekly/bi-weekly or just when you’ve a bunch of latest stuff in your retailer.

With the dynamic feed, it’s fairly easy too. Design as soon as, copy your emails, and ship when you realize your retailer has new merchandise uploaded.

Right here’s how:

  1. Design an “updates” e-mail to symbolize your retailer. You need it pretty generic — so it is sensible irrespective of which merchandise you add.
  2. Add your Etsy retailer into the dynamic feed ingredient and select what info you wish to add.
  3. Every time you wish to ship a brand new e-mail, copy the newest e-mail, assessment it for any small modifications you may wish to make, then schedule or ship it. This could solely take a few minutes.

Your common emails might look so simple as this and nonetheless drive new gross sales:

An example of the most recent products from an Etsy store that sells candles, embedded side-by-side in an email update.

1. Create a brand new draft Message or open an present Message. 

2. Drag and drop the RSS ingredient into your e-mail:

Dragging the AWeber RSS element into an email.

3. Then, add an RSS feed or just your YouTube account or your weblog’s URL into the sidebar.

You’ll be proven a number of feed choices:

Plugging https://blog.aweber.com into the AWeber RSS feed element and seeing feed options.

4. Select “Dynamic Feed” as your Feed Sort.

Feed Type: Dynamic Feed or Static Feed (radio options).

5. From right here, you’ll be able to edit the way you need your feed to look.

Select the variety of feed gadgets, format, coloration, class, and what you wish to present — picture, description, creator, date, and so on.

A GIF showing the options for dynamic feeds — categories, layout, order by date, text color, and display options.

After getting your feed the way you need it, you’ll be able to ship or schedule your e-mail — or add it to a marketing campaign.

Check out dynamic feeds and tell us what you assume!

How are you going to make use of the dynamic feed choice in your emails? Strive it out and tell us the way it went within the feedback 👇. 

Who is aware of, we’d inform your story in a future weblog put up!

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